By Rachel C. Weingarten
Praise for Career and company Cool
"Weingarten presents pleasing and clever insights in addition to a helpful, and intensely cool,? read."
—Gerry Byrne, Chairman and founder, The Quill Awards/The Quills Literacy beginning and Senior consultant, Parade courses and Nielsen enterprise Media
"You now not need to be a part of the outdated Boy's membership to achieve business-you simply need to understand how to navigate the terrain. With a feeling of humor, well-merited knowledge, and functional recommendation, Weingarten?redefines the principles of industrial in profession and company Cool."
—Georgette Mosbacher, CEO, Borghese Cosmetics
"In Career and company Cool, Weingarten, identified for her particular manner of mixing philanthropic beliefs with company wishes, stocks her recommendation and humor on?all issues business-from networking, verbal exchange, and interplay to model, good looks, and total type for each point of your career."
—Elizabeth Woolfe, application Director, model ambitions Breast Cancer/Council of style Designers of America
"Reading Career and company Cool used to be like getting sage recommendation from a sensible and witty ally. whereas it's a must-read for someone simply beginning their occupation direction, it truly is both proper for grizzled company veterans as well."
—Keith Nowak, Media kinfolk supervisor, Nokia
"Rachel's insights are humorous AND informative! arrange your self for a enjoyable read."
—Susan Safier, vp, Product Placement, twentieth Century Fox
"Career and company Cool is stuffed with juicy insights and laugh-out-loud moments. Weingarten has cleverly captured the essence of an elusive commodity-now that's cool!"
—Jillian Kogan, Director, MTV creation occasions & live performance Services
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Fashion magazines from both the mid-twentieth century and our own are bursting with advertisements promising a younger, fresher, more lovable version of yourself. Back in those days, luscious lovelies like Sophia Loren and Marilyn Monroe represented the desired beauty ideal despite their fleshy thighs, jiggly arms, and rounded tummies. In our own times, however, it can be hard to recognize formerly familiar famous faces and figures as they become molded with silicon and whittled by the plastic surgeon’s scalpel.
Read the cards that came along with the bouquets of flowers from your admiring fans. 5. Every single thing that could possibly go wrong has gone wrong. The phone rings. It is your boss or client wanting a full status report. You: A. Take a deep breath and figure out a crisis management plan. Leave the office if you have to. Talk to a friend, do whatever it takes to get through. B. Schedule some face time with your fellow team members or supervisor before meeting your boss. Try to assess and minimize the long-term damage to your reputation.
Browse through old documents that you’ve written, presentations that you’ve coordinated. Has your style evolved in the past few years? Is it better or worse? Take a good look at the materials that you use to present yourself. If the language feels old, stuffy, or dry, you might want to consider updating your communication style as well. Take a class or subscribe to trade magazines. Start exploring competitors’ web sites to educate yourself as to their strengths and weaknesses. Mostly C’s You’re in danger of falling into a rut.